The way to break the cycle is to check - ahead of any roadshow - whether the asset managers that you are meeting have sustainability analysts / PMs and - if so - to actively request that they receive an invitation to the meeting.
Interactive communicationsFAQs
Why are we never asked about sustainability issues on 'mainstream' roadshows?
This is a 'chicken and egg' problem. Companies typically don't make themselves available to address these issues on roadshows so the analysts and portfolio managers that are interested don't attend the meetings … so the companies conclude that the whole firm isn't interested.